Groupons are supporting the lifestyle of Josh Stevens for a year. The Groupon challenge is a dare the online coupon business made earlier this year. Groupon put up $ 100,000 to see if somebody was willing to live off nothing but Groupon coupons for a year. Stevens went for it. Travelling the country chasing Groupon bargains for his basic needs, he’s about a one-quarter through living his life as the “Goupawn”. The necessities of life can contain yoga classes, carriage rides and lots of food in Stevens’ Groupon world.
Discount travel tracked on Groupawn blog
Previous corporate auditor Stevens accepted the Groupon challenge in May and left his cubicle behind. CNN reports that he embarked on his quest with nothing but the shoes, socks and underwear he wore, covered by a paper suit made of Groupons. He also received a laptop, camera, internet card and phone from Groupon.Stevens cannot use or even touch cash, but he’s supplied with online coupons that can be used for lodging, dining and buying. He’s allowed only five visits from family and friends, with each visit lasting less than a day.He shares his experiences in the Groupawn blog as he uses Groupon coupons to barter for sustenance.
Individuals warm to Groupawn guy’s quest
Stevens gets a $ 100,000 windfall if he’s successful. The Milwaukee Journal Sentinel caught up with the Groupawn guy last weekend.He was hitting Milwaukee to take advantage of his latest Groupon deal. The Sentinel said Stevens thought a lot more bartering on the street would be required as he traveled. He said individuals want to pitch in and help when he tells them about his adventures.Just a little more than 3 months into his Groupons quest, he arrived in Milwaukee after chasing specials in several other cities including in New York, Philadelphia and Washington D.C..
The Groupon business model – buying in
Daily specials offered by local merchants are sold as Groupons on the company’s site. The site offers Groupon deals in more than 165 markets in 22 nations to 11 million subscribers. The deal becomes valid when enough people purchase in. Offer holders are sent a link that prints out the Groupon when the quota is met. If the deal doesn’t fly, the offer is canceled. Buyers aren’t charged for cancelled offers.
Caught off guard by Groupons
The Groupon business model has been so successful that the Chicago Tribune said more than 500 Groupon clones have emerged online. But for a business seeking a windfall from Groupon coupons, the promotion can backfire . The Tribune reports that a growing list of local merchants have been overwhelmed by the Groupon response. A bagel company in Chicago sold a Groupon coupon for $ 3 good for any item up to $ 8. Nearly 10,000 Groupons sold. After splitting 50 percent of the revenue with Groupon, the standard deal for most businesses, the bagel shop netted about $ 15,000 for giving up $ 80,000 worth of food.
Find more information on this subject
CNN
cnn.com
Milwaukee Journal Sentinel
jsonline.com
Chicago Tribune
chicagotribune.com
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